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Gay-Themed Ads Are Becoming More Mainstream
Posted by: Lowie Jim Palisoc
Thanks for your post. It will be a great help for increasing the credibility of my research. :) For showing my gratitude, I promised that I will cite you in my study. thanks a lot! God bless



Is Coke gay friendly or not?

Posted by: Mike Wilke
Coca-Cola earned a perfect 100 from the Human Rights Campaign in the US and just debuted a commercial in the UK featuring a gay wedding. But it cut the wedding scene for the commercial in Ireland and has chosen to sponsor the winter Olympics in Russia, which is coming under heavy fire for its new anti-gay law and indifference to homophobic violence.



James Franco Dropped By Advertising Campaigns Over His Gay Themed Films

Posted by: Adam Stazer
http://www.back2stonewall.com/2013/03/james-franco-dropped-advertising-campaigns-gay-themed-films.html

In a red carpet interview last week at SXSW, James Franco suggested that he has been dropped from three advertising campaigns due to his involvement in two gay-oriented films he put out at Sundance, and not due to his image as the companies reported. He produced Kink and co-directed and starred in a forthcoming Travis Matthews film, Interior.Leather Bar. Franco suggested that this exemplifies the homophobia that still exists in American media. As many advertisers have already begun to notice, gays and lesbians will only continue to become an increasingly visible part of American society. While the exact reason for Franco having been dropped from these campaigns is unclear at this time, the depiction of raw gay sexuality as portrayed in these films was no doubt part of the conversation. Other explicit films depicting heterosexual sex rarely if ever raise an eyebrow among the public, and neither should these.



Ad Library


All Ads




Safe In My Hands
Company: Allstate Corp.
Brand: Allstate
Country: United States
Year: 2014
Region: US National, Global
Business Category: Financial Services
Medium: Television
Target: Gays
Agency: Leo Burnett Co.

AdRespect Score:


Fruit Pants
Company: Wm. Wrigley Jr. Company
Brand: Altoids
Country: United States
Year: 2006
Region: North America
Business Category: Confectionery/Candy/Gum
Medium: Television
Target: Mainstream
Agency: Leo Burnett Co.

AdRespect Score:


Half-Man, Half-Woman
Company: Wm. Wrigley Jr. Company
Brand: Altoids Sours
Country: United States
Year: 2006
Region: North America
Business Category: Confectionery/Candy/Gum
Medium: Television
Target: Mainstream
Agency: Leo Burnett Co.

AdRespect Score:


Vote Yes: For every Bachelor and Bachelorette
Company: Australian Marriage Equality
Brand: Australian Marriage Equality
Country: Australia
Year: 2017
Region: Australia/New Zealand
Business Category: Nonprofit/NGO (gay)
Medium: Television
Target: Gays & Mainstream
Agency: Leo Burnett Co.

AdRespect Score:


Purse
Company: Sara Lee Corp.
Brand: Ballpark Franks
Country: United States
Year: 2001
Region: North America
Business Category: Packaged Foods
Medium: Television
Target: Mainstream
Agency: Leo Burnett Co.

AdRespect Score:


Bonded by The Stage
Company: Pacific Brands
Brand: Bonds
Country: Australia
Year: 2019
Region: Australia/New Zealand
Business Category: Fashion/Apparel
Medium: Television
Target: Gays & Mainstream
Agency: Leo Burnett Co.

AdRespect Score:


Flaming Dance
Company: Coca-Cola Co.
Brand: Burn energy drink
Country: Poland
Year: 2007
Region: Europe
Business Category: Non-Alcoholic Beverages
Medium: Television
Target: Gays
Agency: Leo Burnett Co.

AdRespect Score:


Coming Out
Company: Charal
Brand: Charal
Country: France
Year: 2002
Region: Europe
Business Category: Packaged Foods
Medium: Television
Target: Mainstream
Agency: Leo Burnett Co.

AdRespect Score:


Scent of a Bloke - Episode 6
Company: Procter & Gamble Co.
Brand: Daz
Country: United Kingdom
Year: 2004
Region: Europe
Business Category: Household Products
Medium: Television
Target: Mainstream
Agency: Leo Burnett Co.

AdRespect Score:


Kiss
Company: DetNye magazine
Brand: DetNye magazine
Country: Norway
Year: 1999
Region: Europe
Business Category: Media Outlets: Broadcasters-Publishers-Online-Games-Music
Medium: Television
Target: Mainstream
Agency: Leo Burnett Co.

AdRespect Score:

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