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Burger King - Karina

Company: Burger King Corp.
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Brand: Burger King
Ad Title: Karina
Business Category: Restaurants
Media Outlets: Poster/Outdoor
Country: Brazil
Region: Latin/South America
Agency: David São Paulo
Year: 2021
Target: Gays & Mainstream
Ad Spotter: Alfred Verhoeven

Tagged "Our team, our pride," this campaign features real Burger King employees as part of June's Pride Month in Sao Paulo, featuring one of the world's largest parades.

The campaign appeared outdoors, in transit stations, on trains and bus stops, Burger King social network channels and on its dedicated website.


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