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Company: Car Conveni Club
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Brand: Car Conveni Club
Ad Title: You'd Better Fix Your Car
Business Category: Miscellaneous
Media Outlets: Television
Country: Japan
Region: Asia
Agency: unknown
Year: 2007
Target: Mainstream


Real GLBT Person

Theme Breakdown

AdRespect Score: 
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This commercial is for one of the larger Japanese car repair companies. The woman (Uno Kanda) is looking at the damage to her car in denial: "I can't see anything." The police officer (Kenichi Mikawa) enters: "I can. You'd better fix your car!"

Kenichi Mikawa is a famous singer and TV star in Japan, known for his over-the-top dresses he sports annually for the national New Year's Eve music broadcast. A popular single of his, Sasoriza No Onna (Scorpius's Woman), refers openly to his sexuality.

Car Conveni Club has been featuring Mikawa and real life best friend Uno Kanda in their ads for years.


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