--->
Home - AdRespect Advertising Media Program
Adding image to dropdown list
spacer
AdRespect Ad Library Profile

View larger version of the video Members Only!  Download video!
Save as a Favorite

Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
Company: Bacardi Ltd.
    View Company Scorecard / Contact Company
Brand: 42 Below
Ad Title: Hero
Business Category: Alcoholic Beverages
Media Outlets: Television
Country: Australia , New Zealand
Region: Australia/New Zealand
Agency: unknown
Year: 2007
Target: Gays
none

Theme(s)

Real GLBT Person

GLBT Punchline (laughing with)

Leatherman

Sissies

Walking Fine Line/Mixed Reception

Problematic Language

Theme Breakdown

AdRespect Score: 
none
Help AdRespect in its mission with a tax-deductible donation!

"I'm sorry, but man bags are *gay.* Everything you wear's got a thousand pockets and what, you need luggage as well? What the fuck do you need to carry around, a hairbrush? Lube? Woman's Day? Snap out of it, buddy! It's a handbag, and it's gay! It's about as gay as collecting fucking antiques! The opera? That's gay. The ballet? Whew, gay. Paying $400 for a pair of jeans is *totally* gay! And it's so gay that I can't go to a cafe on a Saturday morning without being surrounded by 50 stupid women talking about real estate." The angry, cursing rant goes on and on.

There are repeated images of Tom of Finland drawings, a hairy butt, members of Queer Eye for the Straight Guy, Sponge Bob, Siegfried & Roy, and more.

none

Be the first to comment on this ad!
none



Celebrity
Company: Bacardi Ltd.
Brand: 42 Below
Country: Australia , New Zealand
Region: Australia/New Zealand
Year: 2007

AdRespect Score:


Gay
Company: Bacardi Ltd.
Brand: 42 Below
Country: New Zealand
Region: Australia/New Zealand
Year: 2006

AdRespect Score:


Legs
Company: Bacardi Ltd.
Brand: Disaronno Originale
Country: Canada
Region: North America
Year: 1998

AdRespect Score:

none

Submit An Ad Test An Ad Rate An Ad Post Comments
space
© 2001 - 2023 AdRespect Advertising Education Program. All rights reserved.
Other works which appear on this site are the property of their various owners and are used for educational purposes, with no commercial intent.
space
Legal Statement and Terms of Use
Designed & Powered by Videotex